by Chris Westfall | Sep 8, 2015 | Leadership, Marketing, Uncategorized
Spend time with other people, and you are going to run into objections. Obstacles. People who don’t share your commitment to your goals and desires. Persuasion and influence are the cornerstones of leadership, a leadership that exists at any level. If you want to move...
by Ronald Curiel | Aug 31, 2015 | Uncategorized
If an organization is to survive and strive in an environment where change is rapid, disruptive and innovation is rampant, companies need to develop adaptability in this modern ecosystem by having employees run their career as a start up. If an employee who is...
by Jess Bahr | Jul 21, 2015 | Marketing, Social Media, Uncategorized
“What’s the secret to better performing ads” is a question I’m asked at least once a day by clients, friends, or folks on Twitter. My follow up question is, “how are you currently leveraging custom audiences?” Custom audiences are the best way to ensure you’re...
by Andrew Heikkila | Jul 2, 2015 | Marketing, Technology, Uncategorized
In May, Business Insider published an article titled “Millennials Want to Work at Google”, which, from many Millennials that actively read the publication, was met with: “tell me something I don’t know.” Google is one of the companies that is helping redefine not only...
by Lindsay Bell-Wheeler | Jun 24, 2015 | Marketing, Social Media, Uncategorized
Human beings have evolved to be very visually driven creatures. Think about having a phone call with a stranger versus a Skype chat? It’s uncomfortable, right? Because you’re missing out on vital visual cues, those subtle tics and other types of body language we use...
by Andrew Hutchinson | Jun 10, 2015 | Marketing, Uncategorized
Sometimes, the way we think about influence is wrong. Or not wrong, but maybe our perception of what influence is isn’t quite correct. Generally, when you think of what influences you or what influences those around you, you think of movements, of shifts in sentiment...